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Creative Strategy in Advertising with Infotrac by Jewler and Drewniany Book 2004

Creative Strategy in Advertising with Infotrac by Jewler and Drewniany Book 2004

USD 19.52 USD
SKU: yQ7WZAmR
GTIN: 9780534625108
Condition: Acceptable

Specifications

Subject AreaBusiness & Economics
PublisherWadsworth
Item Length8 in
SubjectAdvertising & Promotion
Publication Year2004
Seriesunknown
TypeTextbook
FormatTrade Paperback
Unit TypeUnit
LanguageEnglish
Item Height0.8 in
LevelBeginner
FeaturesIllustrated
Item Weight21.7 Oz
Item Width.5 in
Country Of OriginUnited States
Number Of Pages352
ISBN9780534625108

What stands out about this textbook is the use of real-world scenarios in problems.

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